The app warns you a week before expiry. Nothing is lost when a token expires — campaigns keep running on Meta’s side; Bidder just loses its keys until you reconnect.
Reconnect
1
Open the Media Buyer page
Find the Business Manager card with the expiry banner and click Reconnect (or ask Bidder in chat — it will show the connect card).
2
Continue with Facebook
Log in with the same profile that connected originally (it needs full control of the business portfolio). In Meta’s dialog, keep the same ad accounts and Pages ticked.
3
Done
The token refreshes in place — accounts, settings, history, and Bidder’s setup are all untouched. Sync resumes on the next cycle.
If reconnecting doesn’t work
- Password changed / security event: Meta invalidates tokens when the connecting person changes their password or triggers a security review. Reconnecting issues a fresh one — this is normal.
- Person left the company: whoever reconnects needs full control of the portfolio. Grant it in Business Settings → Users → People, then reconnect with their login.
- Accounts missing after reconnect: they weren’t ticked in Meta’s dialog — run the reconnect again and select them.