
- Align the direction β where the business is going, what matters right now, whatβs off-limits.
- Give feedback β react to proposals, reports, and drafts; your taste and market knowledge sharpen theirs.
- Make the calls that move money β greenlighting concepts, shipping creatives, approving spend stay with you.
π± Mad Kitty β Head of Marketing
Your chief strategy agent and main point of contact. Mad Kitty holds the high-level vision β where the account should go, what to test to get there β and orchestrates the rest of the team to keep the loop turning:
- Onboards your project β brief, targets, rules, references, Facebook.
- Owns the strategy β defines your audiences and angles, researches your market and competitors.
- Proposes creative concepts β cards with an idea, a hypothesis, and a target audience.
- Watches the portfolio β checks performance every day and comes back with more than a report: what to scale, what to refresh, and new concepts worth testing.
- Orchestrates the team β concepts you approve are handed to Creo Kitty for production; published work flows on to Buyer Kitty for launch.
π¨ Creo Kitty β Ad Creator
Your universal ad creator β one cat spanning every craft, producing whatever format an idea calls for:
- Takes the brief from Mad Kitty β picks up the approved concept and makes it its own.
- Develops the concept β writes scripts and copy, outlines the idea into a concrete execution.
- Produces β statics in every aspect ratio, video with AI footage, voiceover, music, and editing.
- Localizes β native-reading variants for every project language.
- Publishes β finalizes the work as a versioned variation, ready for review.
- Iterates with you β until the creative is right; winning recipes are saved as reusable formats.
π° Buyer Kitty β Media Buyer
Your media buyer on duty around the clock β launching, scaling, and cutting so your traffic never stalls:
- Launches what Creo Kitty ships β following the overall direction set by Mad Kitty.
- Monitors the account daily against your goals β scales whatβs working, downscales whatβs slipping.
- Keeps your traffic going β runs tests, rotates fresh creatives in, adjusts structure before performance dips.
- Matches creatives to the right setup β right audience, right placement, right landing flow for every language.