> ## Documentation Index
> Fetch the complete documentation index at: https://docs.mad-kitty.dev/llms.txt
> Use this file to discover all available pages before exploring further.

# Create a Meta business portfolio

> Set up the container that owns your ad account, Page, and pixel

A **business portfolio** (formerly "Business Manager") is Meta's container for business assets. Your ad account, Facebook Page, and pixel all belong to it, and it's what Bidder connects to. It's free and takes a few minutes.

<Steps>
  <Step title="Go to Meta Business Suite">
    Open [business.facebook.com](https://business.facebook.com) and log in with your personal Facebook profile. (The profile is just the key to the door — customers never see it.)
  </Step>

  <Step title="Create the portfolio">
    Click the dropdown below **Home** in the top-left corner and choose **Create a business portfolio**.

    <Frame caption="The account dropdown in Meta Business Suite — 'Create a business portfolio' sits at the bottom.">
      <img src="https://mintcdn.com/mad-kitty/XcHDVI5dq4orMDlA/assets/facebook-setup/business-portfolio-dropdown.png?fit=max&auto=format&n=XcHDVI5dq4orMDlA&q=85&s=397a561fd66ed5fc2aff9aecb5ce9ef2" alt="Create a business portfolio in the Business Suite dropdown" width="1560" height="830" data-path="assets/facebook-setup/business-portfolio-dropdown.png" />
    </Frame>
  </Step>

  <Step title="Name it">
    Use your public business name (no special characters). This is the name Bidder will show when your accounts connect.

    <Frame caption="The create dialog: portfolio name, your name, and a business email.">
      <img src="https://mintcdn.com/mad-kitty/XcHDVI5dq4orMDlA/assets/facebook-setup/business-portfolio-create-dialog.png?fit=max&auto=format&n=XcHDVI5dq4orMDlA&q=85&s=344565449c51b06b812ee1d0387ddd10" alt="Create a business portfolio dialog" width="1120" height="864" data-path="assets/facebook-setup/business-portfolio-create-dialog.png" />
    </Frame>
  </Step>

  <Step title="Add your business details">
    Enter your first and last name plus a **business email**. Meta emails a confirmation link to it — click it to finish. The email isn't visible to customers.
  </Step>
</Steps>

## Good to know

* **You get full control** of the new portfolio automatically, which is exactly the access level needed to connect Bidder later.
* **Limit of 2:** one person can personally create up to two business portfolios (no limit on how many you can *belong* to).
* **One home per asset:** a Page or ad account can belong to only one portfolio. If your Page already lives in another portfolio, either work in that one or move the asset.
* **Verification:** Meta sometimes asks new portfolios to verify the organization behind them before unlocking every advertising feature. Track any requirements in [Business Support Home](https://www.facebook.com/business-support-home), or under **Settings → Business portfolio info**:

  <Frame caption="Business Settings → Business portfolio info — where the portfolio's details and verification status live.">
    <img src="https://mintcdn.com/mad-kitty/XcHDVI5dq4orMDlA/assets/facebook-setup/business-portfolio-settings-info.png?fit=max&auto=format&n=XcHDVI5dq4orMDlA&q=85&s=d9690f9b05284fcc33bd8a9fccbd8b5d" alt="Business portfolio info page" width="1904" height="700" data-path="assets/facebook-setup/business-portfolio-settings-info.png" />
  </Frame>

## Next step

With the portfolio in place: [create your ad account and add a payment method](/team/bidder/facebook-setup/ad-account-and-payment), and make sure you have a [Facebook Page](/team/bidder/facebook-setup/facebook-page).